Dubai Motor Show 2017 - Cadillac

Crafting dynamic on-screen content for Cadillac at DMS17 was a unique challenge, as we designed visuals specifically tailored for a super-wide LCD screen tilted at a 5° angle.
The content not only showcased the sophistication of Cadillac but also optimized the viewing experience, capturing attention with precision and flair.
This innovative approach ensured that the audience at DMS17 experienced Cadillac's presence in a visually striking and memorable manner, leaving a lasting impression of luxury and innovation.

Client

Cadillac

Agency

Edelman DABO

Role

Senior Designer

Platforms

Apple Keynote

Resolution

3864x336
5° tilt

Tools

Apple Keynote
After Effects
Photoshop